Is your business immune to this change? Not likely.

Believe you’re immune to the Internet age at your own peril.

What do these businesses/industries have in common?
-newspapers & magazines
-consumer electronics
-book stores
-music industry
-travel

Each has already been profoundly effected by the Internet in the last decade. The businesses that prepared for the change are prospering. The businesses that believed they were immune or too powerful to be changed have failed or are failing.

It pains me to see small businesses I care about not preparing for this change.

Mom and pop, you’re not immune, no matter your business.